Emerson's hereby inform you that you are now on the official Naughty List. The mere act of looking at this can is more than enough - whether you drink it or not. Yes, all that good behaviour (ahem) is out the window. So, you may as well indulge in the big bold, intensely tropical flavours of this Double IPA, while inhaling the gooseberry and grape aromas. Don't worry, though, you're in good company.

Commiserations. We regret to inform you that you haven't made the Naughty List. You're officially Nice. If it's any consolation, this beer is no less naughty. A big, bold Hazy Double IPA, with intense citrus and tropical flavours, and blueberry aromas. At 7.8% ABV it's a good one to share, perhaps with one of your Nice friends.

The 2024 Bird of the Year is now also the Bird with a Beer. Emerson's love their Hoiho there in Dunedin and they are proud to have played a part in turning its yellow eyes gold, for the second time. People's Penguin is easy drinking, with vibrant notes of stone fruit, and a biscuity malt backbone. It features local Garston Rakau hops, and Riwaka Amplifire hop oil from Clayton. Enjoy the sweet taste of victory.

At Emerson's, it doesn't matter who you love. They're all united by the same love - beer. Rainbow Road is a celebration of diversity, with their staff, their families, and of course, their lovely customers. It's a West Coast IPA with three diverse hops, all bringing their own unique flavour. Berry fruitiness from Mosaic, citrus from Citra, and a subtle grapefruit finish from Talus. Drink it with Pride.

Happy Birthday, Richard Emerson. This year is a big one, indeed. Emerson's founder, the godfather of craft brewing in New Zealand, turns 60. To honour the great man, they brewed him LX. Their classic London Porter, aged in whisky barrels for four months.

This year, the Emerson's Brew Crew went to Clayton Hop Farm on an important mission to harvest a bounty of the freshest Nelson Sauvin hops. And when you pick fresh hops, you get Sticky Digits. Resinous, lupulin covered hands, and a rich, smooth, fresh hop hazy IPA, with grapey, gooseberry, limey flavours. They've got sticky, now it's time for you to get stuck in.

Roving. It's something the Irish have in their blood. They turn up in far flung corners of the world, make everyone celebrate St Patrick's Day, and drink stout. Not that anyone is complaining of course. Wild Rover will take your taste buds for a bit of a wander, from a fruit and caramel beginning, through a mazy of smoky notes, arriving at a vibrant bitter end. Open this can and get going.

New Zealand's first American style IPA, released in 2008, has gone on to be New Zealand's most awarded beer. In recent years, it has won six back to back Best in Class trophies around the world including New Zealand, Australia and Sweden.

This is a classic West Coast (USA) style IPA. It has a dry finish, with limited malt sweetness, which accentuates the hop flavour and hop bitterness. So the beer is punchy on hop flavour, and firm lingering hop bitterness. The bitterness is 66 IBU - hoppy, bitter, dry.

Big Tex... the Neon Cowboy. It packs a punch, releasing hops that kicks taste buds awake. Hop Varieties: Simcoe / Columbus / Mosaic.

After the massive success of Blue Low Carb Pale Ale Epic now have a Hazy joining their low carb family. Crush is a fresh and fruity hazy pale ale with full flavour and 75% less carbs than their Joose Party Hazy Pale Ale.

Cold IPA is the ultimate chill brew, designed for those moments when you just want to kick back and enjoy life. With the first sip, you're taken on a flavour-packed journey that'll leave any IPA lover grinning. Brewed with a lager yeast and warm-fermented for a crisp, clean finish, this beauty is dry-hopped early with an epic blend of Citra, El Dorado, and Nelson Sauvin hops. The result? A pale, refreshingly light brew that explodes with tropical fruit, zesty citrus, and a hint of pine.